Suggestions in Courses

See all course results

Suggestions in News

  • No suggestions found.

Suggestions in Events

See all events results
London Met Website

Items where Author is "Lancaster, Geoff"

[up] Up a level
Group by: Item Type | No Grouping
Number of items: 2.

Ozuem, Wilson, Willis, Michelle, Howell, Kerry, Helal, Guida, Ranfagni, Silvia and Lancaster, Geoff (2021) Effects of online brand communities on millennials' brand loyalty in the fashion industry. Psychology & Marketing, 38 (5). pp. 774-793. ISSN 1520-6793

Ozuem, Wilson, Willis, Michelle, Howell, Kerry, Lancaster, Geoff and Ng, Raye (2021) Determinants of online brand communities’ and millennials’ characteristics: a social influence perspective. Psychology & Marketing, 38 (5). pp. 794-818. ISSN 1520-6793

This list was generated on Fri Dec 27 07:22:25 2024 UTC.