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Siraj, Ahsan, Taneja, Shilpa, Zhu, Yongming, Jiang, Hongbing, Luthra, Sunil and Kumar, Anil (2022) Hey, did you see that label? It’s sustainable! - understanding the role of sustainable labelling in shaping sustainable purchase behaviour for sustainable development. Business Strategy and the Environment. ISSN 0964-4733 (In Press)
