Dangerous data: analytics and information behaviour in the commercial world

Tredinnick, Luke (2023) Dangerous data: analytics and information behaviour in the commercial world. Business Information Review, 40 (1). pp. 10-20. ISSN 1741-6450

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Abstract / Description

Data has become an increasingly important component in the contemporary business operations, epitomised by the rise of the Business Intelligence system, data analytics, and data visualisations. It has been associated with increased productivity and the development of new business opportunities. But the use of data is sometimes also associated with poor decision making, either because of the quality of the data on which decisions are made, or because of the ways in which that data is used. This paper explores the problem of dangerous data in commercial contexts: those situations where the use of data contributes to worse outcomes.

Item Type:	Article
Additional Information:	Tredinnick, L. (2023). Dangerous data: Analytics and information behaviour in the commercial world. Business Information Review, 40(1), 10–20. Copyright © 2023 (The Author(s)). DOI: https://doi.org/10.1177/02663821231160964 - Reuse is restricted to non-commercial and no derivative uses.
Uncontrolled Keywords:	Data; business operations; decision making; dangerous data; negative outcomes
Subjects:	000 Computer science, information & general works > 020 Library & information sciences 600 Technology > 650 Management & auxiliary services
Department:	School of Computing and Digital Media
Depositing User:	Luke Tredinnick
Date Deposited:	16 Feb 2023 10:03
Last Modified:	15 Mar 2023 14:57
URI:	https://repository.londonmet.ac.uk/id/eprint/8298

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